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  • Instagram
  • TikTok

CONTENT CREATION

As a Content Creator for the Empire State Building, I create and strategize content and creative ideas for the TikTok page. Featured as the face of the brand (aka persona "Bestie Julie"), I collaborate with celebrities weekly to create out content promoting themselves along with the ESB brand. I have interviewed Billy Porter, Jared Leto, Ronald Gladden, Bill Nye, and worked with other actors like Reneé Rapp, the cast of Percy Jackson, and Jimmy Fallon! I was nominated for two Shorty Awards 2024 for my work in social media.

My personal project on the TikTok account is the Big Ben love affair between the Empire State Building and the iconic English landmark. It has accumulated more than 38 million views in less than a year. The TikTok account itself has more than 1.4 million followers to date! 

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